Grow it. Eat it. Drink it. Live it.
FreshRx Lab
Healthy living you can actually experience.
FreshRx Lab brings food, movement, hydration, gardening, and everyday wellness together in one hands-on experience designed to make healthy living feel practical, approachable, and possible.
Participants do more than hear about healthier choices. They grow something, taste something, move their bodies, explore fresh food, and discover simple ways to make wellness part of everyday life.

The shared experience
The FreshRx Living Well Experience
The FreshRx Living Well Experience is the signature hands-on experience of FreshRx Lab.
Instead of beginning with a lecture about health, participants move through a series of simple, interactive wellness experiences built around four everyday practices:
Grow It.
Discover how gardening and fresh food production connect us to healthier choices.
Eat It.
Taste, prepare, or explore simple ways to enjoy fresh fruits and vegetables.
Drink It.
Learn why hydration matters and experience practical ways to make water part of a healthy daily rhythm.
Live It.
Get moving through walking, stretching, or another approachable physical activity that reminds us wellness includes how we move as well as how we eat.
The experience may include a gardening demonstration, food or cooking demonstration, hydration station, walking activity, FreshRx Produce Box, wellness resources, and conversations with community health and food partners.
The goal is simple: take healthy living out of the brochure and put it into people's hands.
Through this experience, participants:
- 1Explore the connection between fresh food and everyday wellness.
- 2Discover simple ways to grow food at home or in their community.
- 3Taste or prepare fresh fruits and vegetables.
- 4Learn practical strategies for staying hydrated.
- 5Experience movement as an approachable part of healthy living.
- 6Discover how small everyday choices can work together.
- 7Identify one or more healthy practices they can continue at home.
Participant take-away
Participants leave with more than information.
They leave with something they have seen, tasted, tried, practiced, or taken home, and a clearer picture of what healthy living can actually look like in everyday life.
When FreshRx Produce Boxes are incorporated into the experience, families can continue that discovery at home with fresh produce and practical ideas for using it.
What you'll discover
Wellness is bigger than one choice
FreshRx Lab helps participants see that healthy living is not one perfect meal, one workout, or one decision.
It is a collection of small practices that can grow over time.
Grow Your Own
Food can begin in a backyard, raised bed, container, grow bag, community garden, or even a small home growing system. Participants discover that growing something themselves can create a strong connection to the food they eat.
Fresh Food Can Be Simple
Fruits and vegetables do not have to be complicated. Participants explore approachable ways to taste, prepare, cook, and enjoy fresh foods.
Hydration Matters
Water supports nearly everything our bodies do. Participants discover practical ways to drink more water throughout the day and make hydration part of their regular routine.
Movement Counts
Healthy movement doesn't always require a gym. Walking, gardening, stretching, playing, and everyday activity can all become part of an active lifestyle.
Small Choices Add Up
Wellness is not built through perfection. FreshRx encourages participants to identify realistic choices they can repeat and build upon.
Community Supports Health
Healthy living becomes easier when families, schools, neighborhoods, healthcare providers, farmers, and community organizations work together. FreshRx helps participants see wellness as something communities can support together.
The FreshRx Lab kit + resources
Everything you need to continue the experience
FreshRx Lab is supported by practical resources that help participants carry what they discover during the experience into their homes, families, classrooms, workplaces, and communities.
FreshRx Produce Boxes
Fresh produce boxes can extend the FreshRx experience beyond an event or workshop.
Boxes may feature seasonal fruits and vegetables along with simple information designed to help participants recognize, store, prepare, and enjoy the food they receive.
Produce offerings may vary by season, community, program, and participating food partners.
FreshRx Hydration Experience
Hydration stations provide an interactive way to encourage water consumption while helping participants think about hydration as part of everyday wellness.
FreshRx Hydration Stations can be incorporated into health fairs, community events, workplace wellness programs, youth activities, and larger FreshRx experiences.
Cooking + Fresh Food Resources
FreshRx experiences can connect participants with simple recipes, food demonstrations, seasonal produce ideas, and practical ways to use fresh food at home.
These resources can also connect naturally with the Fresh Start Smart Lab Kitchen Lab.
Future resource opportunities
As FreshRx Lab continues to grow, additional resources could include:
- FreshRx seasonal recipe card collections
- Produce storage and preparation guides
- Family wellness activity cards
- FreshRx Produce Box companion guides
- Grow It / Eat It / Drink It / Live It challenge cards
- Workplace wellness toolkits
- Youth wellness activity books
- Community facilitator guides
These represent future opportunities rather than currently established resources.
Watch + Learn
The FreshRx Living Well video library
Digital resources can help families and community partners continue the FreshRx experience wherever they are.
Meet FreshRx Lab with Farmer Fredo
Farmer Fredo introduces the FreshRx philosophy and explains why growing, eating, drinking, and living well all belong in the same conversation.
Video coming soon
Grow It: Wellness Starts in the Garden
Explore simple ways gardens, containers, raised beds, and community growing spaces can help people connect with fresh food.
Video coming soon
Eat It: What Can I Make With This?
Follow a simple cooking or food-preparation demonstration featuring seasonal ingredients commonly found in a FreshRx Produce Box.
Video coming soon
Drink It: Building a Better Hydration Habit
Explore easy strategies for drinking more water and making hydration part of everyday routines.
Video coming soon
Live It: Movement for Everyday Life
Discover approachable ways to include walking, gardening, stretching, and everyday movement in a healthy lifestyle.
Video coming soon
These are proposed video concepts for the developing FreshRx digital learning library.
Who it's for
Healthy living belongs everywhere
FreshRx Lab brings hands-on wellness experiences to families, schools, healthcare organizations, workplaces, nonprofits, faith groups, and communities.
Flexible for any setting.
Programs can be tailored by age, group size, location, time, and wellness goals, from a single interactive station to a full FreshRx Living Well Experience.
Why FreshRx Lab matters
Healthy living should feel possible
People hear a lot about what they should eat, how much they should exercise, what they should drink, and what they should change.
But information alone does not always make change easier.
FreshRx begins somewhere different.
We create opportunities for people to experience healthy living in simple, tangible ways.
- Plant something.
- Taste something fresh.
- Drink some water.
- Take a walk.
- Bring vegetables home.
- Try a recipe.
- Make one small change.
And then build from there.
FreshRx Lab helps turn wellness from an idea into something participants can see themselves doing.
Healthy living does not have to begin with changing everything.
Sometimes it begins by experiencing one good choice, and discovering that you can make it again tomorrow.
Kitchen Lab
Continue the Fresh Start Smart Lab journey
From seed to table, FreshRx connects participants to the full Fresh Start Smart Lab experience, where growing, fresh food, cooking, and healthy living come together.
FreshRx explores why fresh food matters. Kitchen Lab shows you what you can do with it through hands-on cooking, tasting, and food experiences.
Where it starts
What FreshRx teaches
Where it goes next
Bring FreshRx Lab to your community
Make healthy living something people can experience
FreshRx Lab can become part of an existing health initiative, educational program, community event, workplace wellness effort, food-access program, or family engagement experience.
We partner with organizations that want to make conversations about food and wellness more interactive, welcoming, and practical.
FreshRx Lab may be a fit for:
- Healthcare organizations and clinics
- Schools and youth-serving organizations
- Municipalities and community initiatives
- Nonprofits
- Faith-based organizations
- Corporate wellness programs
- Agricultural and Extension partners
- Community health organizations
- Event organizers
- Food-access and nutrition programs
Experiences can range from targeted FreshRx stations and produce-box distributions to a full FreshRx Living Well Experience incorporating gardening, fresh food, hydration, and movement.
The goal is not simply to give people more information about healthy living. It is to give them an opportunity to experience what healthy living can look like for themselves.
Bring FreshRx Lab to Your Community